Thursday, August 11th, 2011...11:58 pm

Implications of the fashion industry: So much broader than we realize

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Earlier this week I clicked on this article, devoured it, retweeted it — and haven’t been able to stop thinking about it since. Lecturer and former fashion editor Charty Durrant writes about the impact the fashion industry has had on not only the ecology and economy of countless developing countries, but also — even more deeply so — on our individual psyches, affecting our self-images and the priorities we place on how we look and what we own. WOW. It’s challenged me every morning that I’ve looked at myself in the mirror since.

What we are only now beginning to register is the acute and profound social, spiritual and psychic damage we humans are suffering from after half a century of unrestrained greed, a daily diet of advertising, and rampant over-consumption. … Our lust for shopping and our sophistry for style have taken us into a critical new arena. Human identity is now defined by what one owns rather than who one is.

It’s a helluva long read, but I’d very highly recommend it.

The Tyranny of Trends, Charty Durrant


  • Thank you so much for posting this article. I had a “Tim Keel” moment when reading the article where I was agreeing with everything and so thankful that someone out there can put words to concepts I really do believe in.

  • This is a timely post for me personally, as my recent preoccupation with shopping inspired me to take a step back and reflect on the motives behind it. Durrant does an amazing job linking widespread misery and discontent to the fashion industry, and her analysis of recent catwalk silhouettes is chilling, to say the least.

    Anyway, glad to have found FLP — it is actually one of the ethical fashion blogs that inspired me to start my own :)

  • Great article, thanks for sharing:)

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